Audience Insight

Drive business intelligence and ad sales revenue with deep insights into your audience’s interests and behavior (music fans, sports enthusiasts, etc.).

Features:

• Identify your audiences’ top affinities
• Full transparency into depth of data per user
• Visibility into the advertising segments of greatest interest to your audience

What this means for you:

• Leverage Insight to precisely target and sell your users across your sites
• Use Insight in conjunction with the Targeted Audience program to sell specific audience segments on your sites for premium rates, and to sell your audience and other users just like them across the web to your premium advertisers
• Make better business decisions around content, marketing and ad sales with Insight data

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